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StarTopic Future Nintendo Hardware & Technology Speculation & Discussion |ST| (Read the staff posts before commenting!)

A question to the fellow Italians and Spaniards/Latinos

How intelligible is the other language to you? From the perspective of a Germanic language speaker, both languages are astonishingly close. Can you travel to the other country without any formal knowledge of the language and would you be able to live almost normally?
From the perspective of a Spanish native, Text is relatively easy to understand with zero knowledge of the other language but it's not 100% intelligible. You can generally make out a general idea or in some cases understand most of it.

Spoken is a different story though. French is basically unintelligible (and I speak French lmao) and Italian and Brazilian Portuguese you can sometimes make out some words, depending on speed and accent, but it's definitely harder than text.
 

I think Doctre81's investigation here is legit, but considering the person was no longer a technical planner after July 2023, I think that Nintendo's closest third party developer partners could have access to devkits way before July 2023. And the developers who got access to devkits on July 2023 are indies and other third party developers Nintendo weren't really close with.
 

I think Doctre81's investigation here is legit, but considering the person was no longer a technical planner after July 2023, I think that Nintendo's closest third party developer partners could have access to devkits way before July 2023. And the developers who got access to devkits on July 2023 are indies and other third party developers Nintendo weren't really close with.

Nothing about this profile has any connection whatsoever to Switch 2. It's someone who works with development hardware and getting devkits to internal/external teams.

Switch 1 still has devkits going out, so this means nothing in regards to Switch 2. Kinda surprised Doctre is calling this proof of anything.
 
Nothing about this profile has any connection whatsoever to Switch 2. It's someone who works with development hardware and getting devkits to internal/external teams.

Switch 1 still has devkits going out, so this means nothing in regards to Switch 2. Kinda surprised Doctre is calling this proof of anything.
Yeah, I should have mentioned that this is not 100% definitive proof. But I don't think the possibility of the person working with both Nintendo Switch devkits and devkits for Nintendo's new hardware is inconceivable.
 
Dual screen gaming started and ended with Nintendo being the sole company utilising it (?)

Still... I wouldn't call it dead forever, only recently I see a lot of development being done around dual screen laptops and phones, now a handheld again as well. I don't think they'll really take off but eh.

If Nintendo would go the route of a dual screen again it could add a distinction to future third and first party games that could nudge customers to that specific version.

The DS was a great success (not necessarily because of the dual screen) but I don't see a reason why they wouldn't do it again and make their games more unique again, personally I thought they struck gold with it.

The only big reason against a dual screen imo would be that it becomes more work creating a layer for single screen docked gameplay vs handheld dual screen gameplay.

It worked well for DS/3DS, but you couldn't play those games anywhere but on those devices.
I can't name examples, but I'm sure there are games from that era that cannot be ported because of the second-screen requirement, or have the gameplay hindered because of that requirement being removed.
Nintendo had huge success porting games to the Switch, they probably thought they shot themselves in the foot with that second screen.
In most games, it was just a gimmick for an extra hardware cost with no gameplay implications.

When playing on the TV, I would find it annoying to have to look at another device for gameplay purposes.
It's OK on a DS because the second screen is in the field of view. Today it would probably be simpler and cheaper to just make the primary screen bigger.

I would be wary of buying a game built around 2 screens knowing that game will have trouble being carried or ported into future generations.
 
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So things are going to be bone dry until the investors meeting i see, where Nintendo will or will not acknowledge that new hardware is on the horizon, please Nintendo just a simple "We plan to release new hardware in the upcoming year of 2024 and will discuss it at a later date", will be more than enough to chew on for me.
 
The moment they announce the Switch 2, people aren't going to be as inclined to buy a current Nintendo Switch model.

They're going to want to wait to announce Switch 2, or even confirm new hardware is releasing, until as late as possible.
I don't think that is quite true. The audience for a switch late in its life is different than a brand new generation. Nearly every system from Sony, Xbox and Nintendo were announced and code named well before the system launched and that did not stop people from buying those systems PS2, PS4 DS all had great sales even when the successor was well known to the public.
 
The moment they announce the Switch 2, people aren't going to be as inclined to buy a current Nintendo Switch model.

They're going to want to wait to announce Switch 2, or even confirm new hardware is releasing, until as late as possible.

No, and its rather simple. Your average gamer has no idea when or what is said at investors meeting. Even a teaser trailer has limited scope in how many people it will reach. Your average consumer will not become aware of SNG until they see advertisements on TV/YouTube. I would venture a guess that you could ask 100 random Switch gamers how many Switch units have sold, and the vast majority of them will have no idea. People like us who follow this stuff closely and go digging for information are not your typical gamer. Parents buying a Switch this holiday for their children are even less up to date with the current gaming news. There is a reason traditional marketing exist, and that is to influence the mainstream consumer in hopes that they will be interested in your product.
 
It worked well for DS/3DS, but you couldn't play those games anywhere but on those devices.
I can't name examples, but I'm sure there are games from that era that cannot be ported because of the second-screen requirement, or have the gameplay hindered because of that requirement being removed.
Nintendo had huge success porting games to the Switch, they probably thought they shot themselves in the foot with that second screen.
In most games, it was just a gimmick for an extra hardware cost with no gameplay implications.

When playing on the TV, I would find it annoying to have to look at another device for gameplay purposes.
It's OK on a DS because the second screen is in the field of view. Today it would probably be simpler and cheaper to just make the primary screen bigger.

I would be wary of buying a game built around 2 screens knowing that game will have trouble being carried or ported into future generations.
Man 999 and TWEWY ports just don't hit the same without the second screen.
 
Even a teaser trailer has limited scope in how many people it will reach. Your average consumer will not become aware of SNG until they see advertisements on TV/YouTube.
The Switch 1 reveal trailer was Nintendo's most watched YouTube video. I think it's fair to say when we get a similar video for Switch 2, it will be all over the place, and many people will have heard about it.
 
Here's some history on console announcements and release dates. If historic trends are anything to go by we should be seeing this announced real soon, hopefully by March, but could be any time now. I do think that Nintendo will wait till 2024 till they say anything and this will be a pretty quick turn around of around 6 months from announcement to release.

GBA-September 1, 1999
Release- June 2001

Gamecube- May 12, 1999, the console was first publicly announced at Nintendo's press conference with the codename Dolphin
Release- November 2001

Nintendo DS-January 20, 2004
Release:-November 21, 2004

Wii-E3 2004 under the codename "Revolution
Release- November 2006

3DS- March 23, 2010
Release- March 27, 2011

WII U- April 25, 2011 Name given during E3 2011
Release November 2012

Nintendo Switch-March 17, 2015.
Release- March 2017

PS4 PlayStation Meeting 2013 February 20, 2013
Release- November 2013

PS5 Cerny first publicly described the new console in an interview with Wired magazine in April 2019
Release- November 2020

Xbox SX- Microsoft confirmed Project Scarlett at its E3 2019 press conference.
Release- November 2020
 
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Here's some history on console announcements and release dates. If historic trends are anything to go by we should be seeing this announced real soon, hopefully by March, but could be any time now. I do think that Nintendo will wait till 2024 till they say anything and this will be a pretty quick turn around of around 6 months from announcement to release.

GBA-September 1, 1999
Release- June 2001

Gamecube- May 12, 1999, the console was first publicly announced at Nintendo's press conference with the codename Dolphin
Release- November 2001

Nintendo DS-January 20, 2004
Release:-November 21, 2004

Wii-E3 2004 under the codename "Revolution
Release- November 2006

3DS- March 23, 2010
Release- March 27, 2011

WII U- April 25, 2011 Name given during E3 2011
Release November 2012

Nintendo Switch-March 17, 2015.
Release- March 2017

PS5 Cerny first publicly described the new console in an interview with Wired magazine in April 2019
Release- November 2020

Xbox SX- Microsoft confirmed Project Scarlett at its E3 2019 press conference.
Release- November 2020
I think you should add some more detail. Honestly, there's a difference between the mention of NX at a shareholder meeting in 2015 and the announcements in late 2016.
 
I think you should add some more detail. Honestly, there's a difference between the mention of NX at a shareholder meeting in 2015 and the announcements in late 2016.
There is quite a difference, but it is valuable information to know the next system is announced and developers can even announce games for it. I think most are expecting the first mention of switch successor to just be a "its coming", not a full reveal.
 
There is quite a difference, but it is valuable information to know the next system is announced and developers can even announce games for it. I think most are expecting the first mention of switch successor to just be a "its coming", not a full reveal.
I think for the Switch, it was first mention March 2015 - announcement trailer in October 2016 - then an explanation video in January 2017.

There's nothing saying that we'll see that shareholder's mention this time around. October 20th announce to March 3rd release is ~4.5 months. I think it would be very hard for them to go shorter than that, but not impossible.

All I was saying that there's difference between being mentioned as something that exists in a shareholders meeting and a proper announcement.
 
I know there has been a lot of speculation with regards to new Joy-Con, but what about a new Pro Controller?

The current pro controller we have for Switch is almost perfect in my eyes; great battery life, comfortable and fairly robust all round, so I can't really see what they can do to improve it. Unless they don't make a new one, and continue producing the current one we have?

Analog triggers, better d-pad, have a polling rate that isn't totally abysmal and somehow worse when its wired.
 
Analog triggers, better d-pad, have a polling rate that isn't totally abysmal and somehow worse when its wired.
Specifically don't want analog triggers. If they must have them, they should be flippable to short-throw like on the Xbox elite controller.
 
The moment they announce the Switch 2, people aren't going to be as inclined to buy a current Nintendo Switch model.

They're going to want to wait to announce Switch 2, or even confirm new hardware is releasing, until as late as possible.
Announce 2 and price drop 1. Issue solved.
 
The Switch 1 reveal trailer was Nintendo's most watched YouTube video. I think it's fair to say when we get a similar video for Switch 2, it will be all over the place, and many people will have heard about it.
These are not incompatible - 10 million views would be an absolutely bombshell youtube video for Nintendo, and would represent a bad first year of sales, relative to the Switch.

The average Switch player has bought a total of 7 games. That's one per year of the Switch's life. How many games do you have? How many do you think the median player has to balance that out. Fan engagement, even ludicrous fan engagement is, insufficient. Most folks who buy the next will learn about it through press and ads that follow the announcement, not the announcement itself
 
Specifically don't want analog triggers. If they must have them, they should be flippable to short-throw like on the Xbox elite controller.
And this is why I hope that there are purely digital triggers, instead having pressure sensitive capacitive shoulder buttons!

Scrolling shoulder buttons! Analogue bumpers! 0-throw input! All in one, all the time, with components so small that Joy-Con could easily house the whole thing!
 
These are not incompatible - 10 million views would be an absolutely bombshell youtube video for Nintendo, and would represent a bad first year of sales, relative to the Switch.

The average Switch player has bought a total of 7 games. That's one per year of the Switch's life. How many games do you have? How many do you think the median player has to balance that out. Fan engagement, even ludicrous fan engagement is, insufficient. Most folks who buy the next will learn about it through press and ads that follow the announcement, not the announcement itself
Yes of course, but you can't deny that an announcement trailer won't make the rounds to the masses, with media outlets reporting, general social media talk, etc. Like the Switch 1 and PS5 reveal trailer was huge. I saw people who weren't into gaming talk them, not necessarily because they watched the trailer, but because they heard/read about it somewhere. Obviously ads afterwards are what truly brings it out to the mainstream in the long term, but an effective announcement trailer can go a long way for publicity.
 
The moment they announce the Switch 2, people aren't going to be as inclined to buy a current Nintendo Switch model.

They're going to want to wait to announce Switch 2, or even confirm new hardware is releasing, until as late as possible.
This but the complete opposite.
 
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Yes of course, but you can't deny that an announcement trailer won't make the rounds to the masses, with media outlets reporting, general social media talk, etc.
Sure, but that’s not what Goodtwin was saying . They’re referring specifically to the announcement suppressing sales. How many year seven Switch buyers are going to see the Switch 2 announcement but also be surprised by it?

I think the announcement will suppress sales. But there is at least some evidence that it will recover rapidly.
 
How many of us expect a price drop for the Switch 1 family next fiscal year? Do we expect the V2 to stick around, or will it just be the Lite and OLED come this time next year?
 
I think for the Switch, it was first mention March 2015 - announcement trailer in October 2016 - then an explanation video in January 2017.
During the April 2016 shareholders call, they told investors that March 2017 was the release date.

I can’t imagine that they’ll announce the hardware without being able to rapidly communicate with investors, and investors are gonna get pissy if we get to the end of the fiscal and they don’t say something.

We get either a proper announcement before March because Nintendo is trying to release in Summer, or Nintendo gives a window at end of the fiscal call, which at that point will almost definitely be “holiday 2024, with more details to follow”

I’m betting the former, but some of that is probably just my hunger to see it
 
I think you should add some more detail. Honestly, there's a difference between the mention of NX at a shareholder meeting in 2015 and the announcements in late 2016.
That isn't what happened, it was announced to the general public in 2015. It's nothing like Nintendo's current vague mentions of their next console in investor meetings which pose it as a hypothetical system, if that's what you're implying.
 
That isn't what happened, it was announced to the general public in 2015. It's nothing like Nintendo's current vague mentions of their next console in investor meetings which pose it as a hypothetical system, if that's what you're implying.
Do you have a link? I'm honestly blanking on this being anything other than "We're working on our next console", and I swore it was more low key than that.
 
During the April 2016 shareholders call, they told investors that March 2017 was the release date.

I can’t imagine that they’ll announce the hardware without being able to rapidly communicate with investors, and investors are gonna get pissy if we get to the end of the fiscal and they don’t say something.

We get either a proper announcement before March because Nintendo is trying to release in Summer, or Nintendo gives a window at end of the fiscal call, which at that point will almost definitely be “holiday 2024, with more details to follow”

I’m betting the former, but some of that is probably just my hunger to see it
I'm not betting on anything either way. The best I can give is that I think they'll want to keep announce to release as short as they can. Functionally Switch had unveil to release window of 134 days. I could see them being able to go as short as 120.
 
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It may surprise you to learn that even the NES being 3rd generation is somewhat controversial because the earlier generations are subject to Wikipedia fudging details to make a cleaner narrative, like how they squish the Atari 2600 and 5200 into a single generation somehow.

The reality is that the numbered console generations are one of the more egregious examples of citogenesis in Wikipedia's history, and the fundamental concept of them doesn't make a lot of sense. It is not reasonable to expect consoles to cleanly sort themselves into universal, cross-vendor generations, because they just don't, and any attempt to do so is going to have to fudge a lot of details and erase a lot of nuance. The Switch is a perfect example of this, since the overall landscape around it has been continuously shifting since the system launched. There was a period of about 15 years or so where the numbers worked out sort of cleanly, but that's over and the numbers were having a negative effect on the overall discourse even before that.
I’ve made a conscious effort to start use of the term “hardware cycle” in place of “generation” for these precise reasons.
 
I’ve made a conscious effort to start use of the term “hardware cycle” in place of “generation” for these precise reasons.
Generations mess me up when it comes to zelda, is tp a gc/ps2 era game or a ps3/360 era game cause it released for both gens but was like a headlining wii game, also is the botw/totk duology ps4 era games or ps5 era. Botw came out in the ps4 era and totk came out in the ps5 but is switch supposed to be in the ps4 gen or the ps5 gen classification wise cause its been active in both, it's very confusing
 
Do you have a link? I'm honestly blanking on this being anything other than "We're working on our next console", and I swore it was more low key than that.
Nintendo had a press conference announcing the NX as part of the DeNA partnership in March 2015 - it’s been said (I think accurately) that part of the reason was to keep people from thinking that Nintendo was abandoning the home console during the Wii U era.

But also, DeNA was announced as building a new online account that would be core to NX and would unify all their platforms - implying that the mobile games would be a gateway to the NX. To me - and I admit that this is me reading between the lines - the recent corporate pabulum about accounts is an extension of this, which is why it seems so empty to me.
 
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Do you have a link? I'm honestly blanking on this being anything other than "We're working on our next console", and I swore it was more low key than that.
"As proof that Nintendo maintains strong enthusiasm for the dedicated game system business, let me confirm that Nintendo is currently developing a dedicated game platform with a brand-new concept under the development codename 'NX,'" he says.
It was announced at the conference for their mobile partnership with DeNA. Mostly as a way to head off rumours or speculation they were dropping console development.
 
Do you have a link? I'm honestly blanking on this being anything other than "We're working on our next console", and I swore it was more low key than that.
They announced it in the middle of the conference where they revealed they'd be entering the mobile gaming market in partnership with DeNA, in order to head off potential "Nintendo will stop making consoles" headlines. English transcript here.

Iwata: As proof that Nintendo maintains strong enthusiasm for the dedicated game system business, let me confirm that Nintendo is currently developing a dedicated game platform with a brand-new concept under the development codename “NX.” It is too early to elaborate on the details of this project, but we hope to share more information with you next year.
He then elaborated why he announced the console so early during the Q&A segment.

Iwata: About the reason why I announced "NX," which is the codename for Nintendo’s dedicated game system with a brand-new concept, it is true that it has no direct relationship with our alliance announcement today. I announced it because I wanted to convey my message that Nintendo is even more passionate about and highly motivated to continue its dedicated game system business. As I mentioned today, we were able to overcome the issues concerning our business expansion on smart devices and have reached a conclusion about Nintendo’s approach and the utilization of smart devices so that we can encourage a great number of people to become acquainted with Nintendo IP. For these consumers, we would like to provide the more premium gameplay experiences on our dedicated game platforms so that they understand the overwhelming appeal of the detailed game worlds so much so that they become immersed in these worlds and even core game players can play to their heart’s content. Nintendo will firmly continue its core business. The biggest reason (why I mentioned "NX" today) was that I wanted to eliminate such misunderstandings as we made the smart device announcement today because Nintendo is pessimistic about the future for the dedicated game system business.
 

It was announced at the conference for their mobile partnership with DeNA. Mostly as a way to head off rumours or speculation they were dropping console development.
That makes a lot more sense. I remembered the shareholder one from 2016, then the Karen video (how much that name has changed!), then the January thing, and then release.

And it makes sense that they said that with the DeNA thing. Not doing so had the risk of sending NTDOY into a spiral.
 
After looking at these patterns of nintendo releasing 1 and a half years after announcement, team 2025 dosent sound so wrong especially since switch 2 hasent even had a code name annoucment
 
And this is why I hope that there are purely digital triggers, instead having pressure sensitive capacitive shoulder buttons!

Scrolling shoulder buttons! Analogue bumpers! 0-throw input! All in one, all the time, with components so small that Joy-Con could easily house the whole thing!
Bring back GameCube-style analog shoulder buttons!
 
That makes a lot more sense. I remembered the shareholder one from 2016, then the Karen video (how much that name has changed!), then the January thing, and then release.

And it makes sense that they said that with the DeNA thing. Not doing so had the risk of sending NTDOY into a spiral.
Considering shareholders had been pressing Nintendo to get into the mobile space since WiiU’s failure they were absolutely ecstatic after the announcement.
 
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Every time I think I'm done looking at the shipping records, I fall back into the rabbit hole. So it's time for another episode of Not Important, But Interesting.

Context first. I was inspired by the mention of "X1" (revision number) yesterday to look for similar part numbers. At least with the 3DS and Switch, and probably others, Nintendo has used PCB part numbers like "model-part-revision." For example, "SDEV-CPU-X0" on the very early SDEV prototype motherboard posted here before, "HAC-CPU-01" for the retail Switch motherboard, etc. Some examples of proto and final names are on Switchbrew (console, dock). From these and other examples, we can see that X0, X1, X5, etc. are used as revision numbers for prototypes, while 01, 02, 10, etc. are used for retail.

I'm going to list the model and part variations I'm aware of, since we're going to want to refer back to this in a minute.

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Note that the prototype console names are all the names of Norse gods, which is an Nvidia naming scheme they probably spun off from their usual Marvel-inspired codenames after using Loki as the codename of an unreleased Shield Portable using the Tegra X1.

So, most of what I found in the shipping listings was for the OLED model, being shipped from Hosiden Corporation in Japan to their HVBG (Hosiden Vietnam Bac Giang) factory. This is probably due to them being primarily responsible for OLED assembly, and/or the site I'm mainly using (which has better search functionality but doesn't seem to have a lot of records earlier than 2020-2021 I can see on the other site). I was mostly focused on prototype items, because they're easier to search for, and because that's what we'd be likeliest to find for the new hardware right now (more on that in a sec, I promise).

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The NL-AM01 numbers seem to be their own rabbit hole of specifically Nintendo-related, Hosiden-shipped components, which I won't get into, since AM01 are the interesting ones -- the main PCBs. They at least sometimes have the Nintendo part number label spelled out, seemingly more often with prototypes, thus I was able to find these OLED-related listings.

Then I found these:

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So, what the heck is CKUI?

MAIN as a part name does not seem to refer to the main console motherboard, because that's called CPU instead. MAIN seems to be used for things like the dock and Joy-Cons (although the Joy-Con example I could find a photo of abbreviates MAIN as M to save space). However, the only other example I've found of SUB as a part name is part of the console (FRIC-SUB-X7).

Personally, I'm leaning toward CKUI not being the model label for the console motherboard itself. It's possible that SUB could be used for sub-boards in something other than the console. And I happen to know -- or at least I'm reasonably confident about -- the Nvidia motherboard codename we'd expect to see here, i.e. the successor to ODIN, VALI, and FRIC. It's also Norse-inspired, and CKUI is not it. (This is not the same as the console codename, i.e. the successor to NX, which CKUI is also not.) Or, maybe MAIN can be used for consoles, but there's no evidence for that at present, like a HAC-MAIN-01 in addition to the HAC-CPU-01 we know serves as the motherboard in the Switch console.

As for what CKUI actually means, it must be an abbreviation and/or acronym, like CRDA. The labels do seem like they might typically be limited to 4 characters (except for MODIN adding an "M for Mariko" to the previously used ODIN). But an abbreviation or acronym for what?

Next thing to consider is timing. Although we should accept the possibility of alternative explanations, like this being some new entry into the current lineup of Switch-related products, I think it's very likely this is for the new hardware. A new board in the prototype stage (X4/X5 revision numbers, remember), appearing similar to how the OLED prototype FRIC/CRDA shipments appeared in early 2021, makes that the most likely conclusion.

The OLED models' release date was a little more than 7 months after the earliest listed OLED prototype shipped to HVBG. And the final prototype shipment was about 6 months before launch, which could line up with oft-suggested manufacturing timelines. While we have no idea whether this is the full range of OLED prototypes that were actually shipped there, it does give a ballpark idea of how far these prototypes are ahead of launch. One thing to note is that although the CPU revisions of X8 and X9 are higher revisions than X4 or X5, they're also higher than everything else, with past console motherboard (CPU) parts topping out at X5, so I don't think we should necessarily expect to see CKUI-MAIN-X8/X9 show up before production can start.

I might have more later, but for now I'm just going to post this info dump and collect my thoughts.

Edit: One thing I forget to say is that only one of the two sites I check has these CKUI listings, as the other one only goes up through June or July at present. The first site gets updated regularly, not but every region gets updated together, and right now the shipments either from Hosiden or to HVBG seem to be stopped at the end of August or possibly September. So we'll have to wait and see if it gets updated with more CKUI shipments.

Edit 2: Swapped the names of the left and right Joy-Cons. I think Switchbrew has them wrong for reasons I won't get into because it involves a mini-lesson in Japanese history.
 
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Generations mess me up when it comes to zelda, is tp a gc/ps2 era game or a ps3/360 era game cause it released for both gens but was like a headlining wii game, also is the botw/totk duology ps4 era games or ps5 era. Botw came out in the ps4 era and totk came out in the ps5 but is switch supposed to be in the ps4 gen or the ps5 gen classification wise cause its been active in both, it's very confusing
Trying to relate first party Nintendo games to contemporary Playstation hardware is broadly a pointless endeavor. This is sort of a key part of the point I'm making. Console generations only mean anything within a particular hardware line.

With respect to games, though, they don't really have to belong to a single generation. The Wii and Switch versions of TP and BotW respectively are probably the more significant ones overall, but the games are definitively cross-gen.
 
After looking at these patterns of nintendo releasing 1 and a half years after announcement, team 2025 dosent sound so wrong especially since switch 2 hasent even had a code name annoucment

Nintendo don't have to follow past patterns when announcing new hardware, particularly when comparing to the NX, which was announced early to address concerns about them exiting the console space (not exactly something they have to worry about now). In their last investor Q&A, Furukawa explicitly said as much:

Q7
Nintendo Switch was announced under the development codename “NX” in March 2015, and then the official name was announced in October 2016 prior to its launch in March 2017. Looking back, do you consider this a success in terms of hardware marketing, given there was a space of about two years between the initial announcement and launch? Do you think a similar interval between the announcement and launch of a next-generation platform will be necessary?

A7 Furukawa:
Looking back at the release of information leading up to the Nintendo Switch launch, we announced the “NX” development codename in March 2015 during a joint announcement with DeNA Co., Ltd. regarding our business and capital alliance (as it related to joint development of smart-device game applications and its operation, and also the core system development centered around Nintendo Account). When we announced our entry into the mobile business at that time, we needed to let people know that Nintendo would be continuing to focus on the dedicated video game platform business as our core business. So, I believe that the timing of the Nintendo Switch announcement was a special case.
We will provide information about hardware and software at the appropriate time for each product and strive to reach a wide range of consumers.
 
The NL-AM01 numbers seem to be their own rabbit hole of specifically Nintendo-related, Hosiden-shipped components, which I won't get into, since AM01 are the interesting ones -- the main PCBs. They at least sometimes have the Nintendo part number label spelled out, seemingly more often with prototypes, thus I was able to find these OLED-related listings.

To clarify, when you say NL-AM01 is Nintendo related, Hosiden-shipped components, does that mean NL-AM02, etc are most likely not Nintendo related? I think I am going down the same rabbit hole you already went through right now but it's not clear to me if NL-AMxx (other than NL-AM01) is Nintendo-related
 
To clarify, when you say NL-AM01 is Nintendo related, Hosiden-shipped components, does that mean NL-AM02, etc are most likely not Nintendo related? I think I am going down the same rabbit hole you already went through right now but it's not clear to me if NL-AMxx (other than NL-AM01) is Nintendo-related
I'm fairly sure that all of them (between NL-AM01 and NL-AM61) are Nintendo- and Switch-related. The rabbit hole really opens, up, though, when you realize there are AM numbers that start with other prefixes besides NL, which also seem Nintendo-related? But there are also way more of them and a lot of their AM numbers seem to refer to the same thing (mostly gamepads/controllers), making them a slog to look through and not as interesting as the NL-AMs, which are mostly each a unique category.

I have a list of those categories here. Pretty much none of them besides NL-AM01 have friendly names in them, so they're not easy to search through. Actually, besides the ones I posted, most NL-AM01 listings don't have friendly names either, they just have Hosiden part numbers, and you'd need a real database (that doesn't return 10 results at a time), a spreadsheet, and a lot of free time to sort through those looking for anything unique.

Edit: Actually, from some cross-checking, it might be that the category codes are not exclusive to Nintendo, and Nintendo information just shows up alongside them a lot because Nintendo is such a huge customer for the HVBG factory.
 
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These are not incompatible - 10 million views would be an absolutely bombshell youtube video for Nintendo, and would represent a bad first year of sales, relative to the Switch.

The average Switch player has bought a total of 7 games. That's one per year of the Switch's life. How many games do you have? How many do you think the median player has to balance that out. Fan engagement, even ludicrous fan engagement is, insufficient. Most folks who buy the next will learn about it through press and ads that follow the announcement, not the announcement itself
It had over 50 milllion views. The video itself went mega viral on social media. Even on tumblr. Rooftop Karen was all over tumblr. Not to mention the millionth analysis videos. That announcement video was the biggest most viral thing nintendo has done. That was the moment your average person knows about the Switch. Not the “NX” press investor announcement a year prior. And only enthusiasts followed the leaks. Most people weren’t aware of Nintendo new console until that video, even though they had already announced it a year ago.

Even 10 million views isn’t bad. You’re not counting repost views and discussions outside of YouTube.

Most people don’t find out about games through the press lol what. “Polygon” viewership is most likely lower than an average YouTube video.

Yes of course, but you can't deny that an announcement trailer won't make the rounds to the masses, with media outlets reporting, general social media talk, etc. Like the Switch 1 and PS5 reveal trailer was huge. I saw people who weren't into gaming talk them, not necessarily because they watched the trailer, but because they heard/read about it somewhere. Obviously ads afterwards are what truly brings it out to the mainstream in the long term, but an effective announcement trailer can go a long way for publicity.
Well, yes.
 
It had over 50 milllion views.

It didn’t baby 50 million views in midst of its launch.
The video itself went mega viral on social media. Even on tumblr. Rooftop Karen was all over tumblr. Not to mention the millionth analysis videos. That announcement video was the biggest most viral thing nintendo has done. That was the moment your average person knows about the Switch.
It’s almost as if you aren’t reading the thread and doing a drive by response to a single message. Of course, it is the reaction to the announcement that drives engagement, not the announcement itself.

Not the “NX” press investor announcement a year prior. And only enthusiasts followed the leaks. Most people weren’t aware of Nintendo new console until that video, even though they had already announced it a year ago.

Yes. Again, that was my point.

Even 10 million views isn’t bad. You’re not counting repost views and discussions outside of YouTube.

I literally am, and was intentionally making the distinction.

Most people don’t find out about games through the press lol what. “Polygon” viewership is most likely lower than an average YouTube video.
yeah I wasn’t referring to enthusiast press when I talked about casuals discovering Switch. I learned from the Post.

I’m in a room with a group of coworkers. I know at least three of them own Switches. Lemme ask.

Five switch owners. Two are parents and heard about it from their kids. One saw the reveal trailer at the time, I heard from the paper, and the other has no idea how he heard about the Switch but had not seen the trailer.

But hey, this conversation is about who sees the trailer and if it keeps them from buying a Switch in year seven.
 
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Sure, but that’s not what Goodtwin was saying . They’re referring specifically to the announcement suppressing sales. How many year seven Switch buyers are going to see the Switch 2 announcement but also be surprised by it?

I think the announcement will suppress sales. But there is at least some evidence that it will recover rapidly.
Yeah, truthfully, any decrease of Switch sales should have already happened, and it largely has (hence why Nintendo trended their annual sales forecast down this fiscal year), but it’s not the sudden or abrupt drop in hardware purchase interest some people expect there to be. And people buying a console at year 6 know exactly what they’re getting themselves into, nobody should get twisted up on that, it’s just a known reality. And such buyers are just far more likely to be late buyers of the next hardware, as well (aside from those year 6 buyers who are just replacing an old one with an OLED because OOO SHINY).

What happens to Switch post-announcement is going to depend on what Nintendo does with Switch after new hardware gets announced and launched, but there's no guarantee that consumers in year 6 or 7 are suddenly going to be any more down on it than they already would be by a gaming device in its sixth year.
 
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