I know it's anecdotal but I worked in retail for years, selling video games in a big chain of cultural stores here in France, and for a while I thought exactly the same... until the 2019 Switch revision. All day long, I'd have a ton of kids, parents and even old people whose VG knowledge was limited to Mario, Pikachu and Fifa, come to me with the Switch boxes asking if it was the revised version because they wouldn't buy it otherwise. They wouldn't know the exact details of why it was different, they just "knew it was better than the day one Switch" because they heard it from kids all around who heard it from their favorite influencers.
I can even see this with my nephews who are 7 and 11. They barely play video games but because they and their friends watch a lot of influencers and streamers on Twitch talking about these things, they know just as much and base their gifts on these information (my nephew got an OLED this way... I don't even have an OLED!!)