Vanillalite
Bob-omb
It’s more that like other big selling systems such as the PS2 or DS, the Switch user base is a wide swath of players.I personally don't think Nintendo will play up the power angle much at all. For example, I don't think "Mario Kart in 4K" is what will make a successful campaign to market Switch 2 or the next Mario Kart game. I expect Nintendo will mention that the console goes up to 4K as one distinguishing factor from Switch, but I figure it'll be a subheader or embedded in a sentence in most marketing materials while the headline will be something we currently don't know.
If the major difference between Switch and Switch 2's hardware is performance and there isn't something unique at the system level that distinguishes them, then I think Nintendo will really have to have some killer exclusive games lined up to get some significant traction outside of the hardcore who aren't already getting their graphics fixes from the more capable PS5, XSX, and gaming PCs. I'm imagining Nintendo's goal is to have another console that sells 100M+, and I think they'd need that irresistible software to hook the families saying "we already have a Nintendo with Mario at home."
However, maybe I'm misreading the average Switch consumer. People upgrade their phones every few years. Perhaps there are a large number of people out there who would want the new one because it exists and their current Switch is old.
I DO think a ton of parents won’t be quick to just rush to pick up another one right away. It also won’t matter cause there will be enough other Switch players ready to make the jump if Nintendo continues to deliver on the software. The people who have had their current systems since pre pandemic might be more ready to jump ahead.
Then once a lot of that base has systems it’ll be a few years in so it won’t be like those same parents are immediately turning around to buy a new system. When 2026 or 2027 rolls around it will have been a few years for everyone who’s bought a switch already.