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Prime 2 and 3 weren’t bombs, but I’d be surprised if Nintendo didn’t see both games as huge under-performers.
Prime 3, in particular, really should have sold better than it did, considering the platform it launched on. Wii was still pretty popular with “core” gamers or whatever when it released in August, 2007.
Metroid Prime 3: The Anti-Hype - IGN
When the original Metroid Prime launched in 2002, it was the must-have GameCube title, which was a marketing feat if you considered that the Metroid series wasn't exactly the epitome of popularity. Back then, space bounty hunter Samus Aran had fallen off the map. It had been almost a decade...
www.ign.com
This is a pretty detailed article about how bad Nintendo of America's marketing was for Prime 3. They didnt even update the Metroid site a few weeks before it launched, so you'd go on the site and just see ads for a 2 year old DS game.
The idea that Metroid's lack of popularity is only due to a lack of marketing isn't reasonable. We've seen that Nintendo has released games that haven't gotten much marketing but still end up being massively popular. But, this strategy has worked way more in a post-Direct and especially post-Switch world than it did in the past.
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