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I'll start by saying I'm not sure how much this forum in general will care about this particular topic and I don't expect this thread to get a ton of traction, but this is pretty big news in the world of college athletics and has kind of been dominating my attention for most of the day.
This morning, rumors began popping up that the Big Ten Conference will expand to include the University of Southern California (USC) and the Univesity of California, Los Angelas (UCLA), who are currently members of the PAC-12.
And by this evening, it had become official:
Basically meaning we're going from the roughly midwestish home of the Big Ten (with some recent eastward expansion):
To THIS:
So why would they do this?
MONEY OF COURSE!
The times, they are a changing, and the Power 5 conferences of the NCAA (Big Ten, SEC, Big 12, ACC, Pac-12) are quickly consolidating into the Power 2 (The Big Ten and the SEC). With Covid-19 having wrecked the financials of a lot of athletic programs, and NIL student compensation laws taking effect, the financial blanket offered by the Big Ten and SEC's lucrative television networks are looking increasingly attractive (just ask Texas and Oklahoma, who fled the Big 12 for the SEC earlier this year). Look for further changes in the coming months and years. It's a wild time out there.
This morning, rumors began popping up that the Big Ten Conference will expand to include the University of Southern California (USC) and the Univesity of California, Los Angelas (UCLA), who are currently members of the PAC-12.
And by this evening, it had become official:
Basically meaning we're going from the roughly midwestish home of the Big Ten (with some recent eastward expansion):
To THIS:
So why would they do this?
MONEY OF COURSE!
The times, they are a changing, and the Power 5 conferences of the NCAA (Big Ten, SEC, Big 12, ACC, Pac-12) are quickly consolidating into the Power 2 (The Big Ten and the SEC). With Covid-19 having wrecked the financials of a lot of athletic programs, and NIL student compensation laws taking effect, the financial blanket offered by the Big Ten and SEC's lucrative television networks are looking increasingly attractive (just ask Texas and Oklahoma, who fled the Big 12 for the SEC earlier this year). Look for further changes in the coming months and years. It's a wild time out there.
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